Motiur Rahman Shakil

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Motiur Rahman Shakil
Graphic Designer
UI/UX Designer
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The Banana rule in UX/UI design explained with examples

May 31, 2023

The principle of the “banana rule” is a fundamental and efficacious tenet in user experience/user interface design that can guarantee the seamless comprehensibility and navigation of a website or application. The underlying concept of this regulation entails ensuring that end-users can swiftly comprehend the ultimate objective of a website or application, akin to the effortless interpretation of a banana’s form as an edible product. This notion exhibits a strong correlation with the notion of “affordances” in design, signifying the perceptible indications conveyed by a product concerning its potential application.

Within the realm of UX/UI design, the banana rule is frequently employed as a guiding principle to inform the layout and design of a website or application’s homepage. The initial interaction of a user with a product often occurs via this page, and hence, it is imperative that the page effectively conveys the objective and operational features of the product. A web-based computer program or mobile software that adheres to the banana principle will exhibit a design that is streamlined, unambiguous, and straightforward to traverse.

The banana rule in UX design

A crucial feature of the “banana rule” pertains to the utilization of a distinct structure of data arranged in order of importance. This implies that designers must exhibit purposive consideration regarding the sequencing of various components showcased on the webpage that prioritize the primary content to be displayed conspicuously and comprehensibly. Distinguishing between distinct categories of data may be accomplished by utilizing a range of diverse font sizes, hues, and arrangements. As an illustration, the principal title on the webpage ought to be of greater magnitude and significance in comparison to the subsequent subheadings, which, correspondingly, should be of greater importance and magnitude than the primary text.

One significant facet of the regulation regarding bananas pertains to the implementation of unambiguous and uniform navigational techniques. The users must have the ability to effortlessly navigate through the website or application, and efficiently comprehend the positioning of diverse segments and pages. The attainment of this objective may be realized through the implementation of an unambiguous and uniform navigation bar featuring intelligible labels. Professionals in the design field are advised to exercise caution and exhibit a conscientious attitude regarding the positioning of interactive elements such as buttons and prompts that serve as calls to action, by ensuring that they are situated in conspicuous locations and are easily locatable. Incorporating breadcrumb navigation into a website is a highly recommended technique that enables users to effortlessly trace their whereabouts within the website.

An excellent instance of a website that adheres to the banana principle can be exemplified by the homepage of Apple Inc’s website. The webpage is characterized by an uncluttered and lucid interface and boasts a distinct arrangement and prioritization of data. At the apex of the webpage, there is a prominent banner that readily captures attention through its expansive display of the product’s photographic representation and straightforward directive for a prompt response. The webpage is partitioned beneath the header into various segments, each highlighting distinct merchandise and amenities, and boasting its explicit prompt for engagement. The navigational menu is situated at the uppermost right-hand quadrant of the web page and can be readily comprehended by users.

A real-life example of the banana rule

An additional illustration is an establishment recognized as Google Store. The website exhibits a lucid and uniform navigation interface, with designations that are uncomplicated to comprehend. This affords users the facility to expeditiously and effortlessly navigate to the offerings or amenities of their choosing. The online platform comprehensively exhibits relevant details regarding the products such as visuals, technical details, and cost estimates. This feature enables consumers to effortlessly evaluate merchandise and arrive at well-informed buying judgments. The process of finalizing a transaction is uncomplicated and unambiguous, featuring conspicuous prompts for action and minimum mandatory data. This feature facilitates users in swiftly finalizing their purchases.

By way of comparison, a webpage or program that fails to abide by the principle of the banana rule can exhibit a disorganized arrangement, with an overabundance of constituents vying for the user’s focus. This may present a challenge for users in comprehending the intended use of the product and effectively navigating to find the desired information or features. Furthermore, the navigational hierarchy may prove baffling due to ambiguous or incongruous labeling across the entirety of the website.

Other usages of banana rule

Additionally, disregarding the principle of the banana rule can elicit a suboptimal user experience, thereby prompting site visitors or app users to exit without engaging in any activities. Conversely, failure to observe such a rule may result in adverse effects on the website or application’s overall performance. Such effects may include suboptimal conversion rates and unsatisfactory user experience. Therefore, designers must recognize the significance of the banana rule in achieving success in UX/UI design. By adhering to the principle of the “banana rule”, proficient designers can fabricate commodities that are instinctive and user-centric. As a result, users are more likely to immerse themselves in the product and experience heightened levels of contentment. Furthermore, adhering to the principle of the banana rule can enable designers to guarantee a favorable user experience, consequently augmenting the likelihood of cultivating customer loyalty for the website or application. The significance of user experience and design in contemporary digital terrain cannot be overemphasized, and adhering to the banana principle constitutes a prudent measure towards crafting a thriving product.

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